As we know, the mobile gaming industry loves to celebrate the holidays by releasing content updates for your favourite games. Whether it’s Thanksgiving, Christmas, Easter, Valentine’s Day or even Halloween, you can expect fun in-game changes from many developers. This move often works well for those on both sides of the equation, offering gamers exciting new experiences and developers the chance to optimize the app store by remarketing their game, often leading to increased download numbers and higher monetisation figures.
With Halloween just around the corner, we’ve seen a number of top games undergo a spooky transformation, including favourites such as Fruit Ninja, Farmville 2: Country Escape, Kim Kardashian: Hollywood, Red Bull Kart Fighter 3 and many more. But what changes have really been made to these already popular titles? And is it worth taking the time to install the latest content update?
Source: https://itunes.apple.com/us/app/fruit-ninja-free/id403858572?mt=8
The guys at Halfbrick have created a scary update for Fruit Ninja, which is pretty irresistible. While we see many games incorporating nameless ghouls and cackling witches, Halfbrick have teamed up with Sony Pictures Consumer Products to bring mobile gamers the ultimate Halloween content update – Ghostbusters. Relive the nostalgia of fond childhood memories as you use the Ghostbusters Proton Pack blade to destroy the ghastly mutated fruit on screen. In my humble opinion, this free update is definitely worth checking out.
While Kim Kardashian: Hollywood doesn’t offer players the chance to be one of the Ghostbusters, this latest Halloween update is perfect for users who want to see cartoon Kim in her most Kardashian-worthy Halloween costume. It may not be the spookiest update you’ll see this Halloween, but players will be rewarded “exclusive spooky bonus items” when collecting Halloween gift boxes in Kim Kardashian: Hollywood – but remember, this is for a limited time and will only last for as long as the update does.
Holiday season is the perfect time to browse the app stores for new content updates. With Christmas just around the corner, we can expect big things from both iOS and Android developers cashing in on the silly season.
After 5+ years in development, we're excited ... 
