A recent study released by market-research firm Newzoo has left many in the gaming industry in complete awe, making the big prediction that mobile gaming revenue will finally surpass that generated by console gaming next year. While the past few years have been filled with chatter about mobile gaming being the demise of console gaming, this is one of the first reports to provide evidence that this could soon be a possibility much earlier than predicted.
Personally, I still believe that while mobile gaming is a booming industry (there’s really no question about that) there will also be a place in this world for console gaming. According to the study by Newzoo, mobile gaming revenue is likely to hit a whopping $30.3 billion in 2015, a massive jump from the $25 billion made in 2014. One thing that should be considered by mobile developers, who are trying to capitalise on this opportunity of increasing monetisation, is that tablets are now generating a faster growing revenue than iOS and Android smartphone devices.
“With the public release of these new forecasts, Newzoo is deliberately countering the sentiment aired in recent months that the mobile gaming market is becoming saturated in mature Western markets, especially the U.S.,” said Vincent van Deelen, market analyst at Newzoo. “This is simply not the case. We are also emphasizing that the recent results of individual high-profile companies such as Rovio, King, DeNA, and Gree are not necessarily indicative of the state of the mobile market as a whole. It is not in our interest to inflate market figures, but the hard facts have forced us to adjust our estimates upward. We have maintained our year-on-year growth rates toward 2017.”
If you’ve ever questioned the longevity of the mobile gaming industry, these latest figures should put your mind at ease. There’s never been a better time to break into the smartphone and tablet era, so we’ll be expecting big things from developers in the coming twelve months.
To get your hands on the full details from the study, click here to visit Newzoo.