Recently launched to the iTunes Store is ModiFace Live by Modiface, who specialise in reality enhanced reality technology for the beauty industry. Essentially the app enables users to edit their videos and pictures and apply real time effects which can be saved and shared with friends.
The app includes various effects such as contact lenses, teeth whitening and makeup palettes as well as others. These effects can be previewed in real-time. Users can also use an ‘emoji’ like tool that transforms the users face to look like an emoji.
For users to compare their actual appearance with the modified one they can swipe on the screen. The intensity of each modification can also be adjusted.
Using the gesture control effect users can also create their own make up palettes on top of the app’s stock makeup palettes. When this effect is being used users can raise their eyebrows or pucker their lips to change their eyeshadow colour and lipstick.
Once the changes are made and the user is happy with their appearance, they are able to take a photo by tapping the screen or tapping and holding to record a video. These videos and pictures can then be shared to various social media platforms. They can also be saved to the camera roll.
ModiFace Live is available for a free download from the iTunes App Store.